Corporations

Corporations have internal marketing teams, but on occasion, they need additional assistance in reaching new markets and audiences through targeted outreach strategies.  We bring years of experience to corporations who are seeking to extend their brand, launch products, or build awareness of their services.  We will distinguish an organization from its competition.

SOCIAL MEDIA MARKETING

Today, marketing and communication efforts are being redefined by digital marketing and use of social media. RayZo is prepared to support our client’s community relations initiatives through social media platforms.  Also, we are experts in using all advertising tools available on social media channels.

  • Establishing the right social media channels
  • Use of online advertising ensures the targeted, measurable and interactive marketing of products or services using digital technologies to reach the intended audience.
  • Infusing low-cost social media advertising to raise awareness of an organization’s mission
  • Our social media experts have used social media strategies to convey key messages to target audiences in Spanish, English and French.
  • Crafting social media policy, message development, scheduling posts to maintain platform relevance and increasing two-way dialogue.
  • Engage greater community participation.
  • We maintain the most recent knowledge on the various technology in social platforms to increase awareness and reach, to increase customer and client bases.

 

ADVERTISING

RayZo is highly experienced in media buying, planning, research, and implementation. Our approach is professional, detailed and thorough. Our team has the expertise to evaluate a variety of media suppliers and determine the best media mix for a specific campaign. We could also

  • Produce radio spots, commercials for local television stations, print advertising or billboards.
  • We are experts in uses of new and emerging digital technologies used for social media, mobile apps, and internet marketing.
  • Our staff continually researches and find new uses for several digital technologies for meeting advertising needs
  • Coordinating advertising over several platforms to achieve campaign objectives
  • Providing all creatives for advertisements

 

MEDIA & PUBLIC RELATIONS

We create publicity plans to increase a corporation’s reach by providing the following services:

  • Writing and editing news releases
  • Ensuring accurate publication
  • Utilizing relationships with media contacts
  • Organizing press in conjunction with product launch events or press opps
  • Seeking publicity with trade publications, business magazines, websites, and industry associations
  • Assisting in identifying topics to enhance the brands image
  • Pitching stories
  • Tracking press coverage

 

PRODUCT LAUNCH & EVENT PLANNING

We design and develop events that will meet the organization’s fundraising needs. Our services range from:

  • Conceptualizing event themes in coordination with branding strategies
  • Procuring event services including: Photographer/Videographer, Audio Visual Equipment, Presentations, Entertainment and Complete Catering Services
  • Managing guest relations and registration
  • Organizing invitations and direct mail campaigns
  • Developing database and mailing lists
  • Providing project management to ensure that associated public relations initiatives, direct mail campaigns, and general event logistics are completed and conform to budgetary limits and deadline commitments
  • Selecting venues and negotiating contracts
  • Procuring talent and other services as needed to ensure a successful event
  • Procuring event services including: Photographer/Videographer, Audio Visual Equipment, Presentations, Entertainment and Complete Catering Services

RayZo Marketing, Inc.

RayZo provide digital and marketing services for large non-profits and small businesses. This page contains photos and samples of projects, events, and media highlights provided by RayZo on behalf of our clients.

RayZo Marketing, Inc.

RayZo Marketing, Inc.2 months ago

RayZo client is seeking students for its next Ford Automotive and Diesel Technician classes. Job placements are 80% with incomes up to $38,000 or more.

RayZo Marketing, Inc.

RayZo Marketing, Inc.2 months ago

Matching recipes with store specials also helps boost sales.

RayZo Marketing, Inc.

RayZo Marketing, Inc.2 months ago

RayZo Marketing, Inc.

RayZo Marketing, Inc.3 months ago

Check out RayZo client – IFS featured on News 12 Spotlight NJ with host Della Crews — shining a spotlight on Independence: A Family of Services (IFS) and several of its programs, including its S.A.V.E. program which provides immediate response and long-term care for survivors and victims of violence. Also featured is the IFS East Orange Family Success Center and its family reading programs, parenting resources and services, and more. Della is joined by Margaret Woods, IFS CEO, along with Kierre Kaiser, director of the the IFS East Orange Family Success Center, and Lakeesha Eure, social worker, IFS Survivors And Victims Empowered program.