At RayZo, we’re proud to continue supporting the Elizabeth Development Company (EDC) in its mission to foster economic growth and empower local businesses in Elizabeth, New Jersey. Our strategic marketing and technical assistance services help bring visibility and connectivity to some of the many small businesses that call Elizabeth home. Our work with EDC began with assessing the individual needs of 10 local businesses and business owners. From there, we provided tailored support to engage in strategic digital marketing.
This Spring, we will begin rolling out marketing campaigns and capacity building strategies for these small businesses. We will work one-on-one with their staff to ensure they have the tools to thrive in today’s digital economy. Our goal is not just to market individual businesses but to elevate the entire Elizabeth business community. By supporting EDC’s deep community roots, we’re helping to create a vibrant, connected, and resilient small business landscape in Elizabeth.
RayZo’s partnership with EDC is longstanding. Prior to the COVID-19 pandemic, we worked with EDC to provide event management, fundraising support, and capacity building services. Notably, we helped one of EDC’s key projects, the Elizabethport Presbyterian Center, complete critical steps to prepare their facility for occupancy. In addition, we developed their website and branding to strengthen their presence and expand their reach.
We are excited to build upon this history of collaboration and continue contributing to the growth and success of the Elizabeth community. Partnerships like this allow us to make a meaningful impact in our communities, one business at a time.
